About China Highlights

China Highlights, the award-winning and best-rated tour company for personalized travel in China, proudly holds over 10,000 reviews with a 98.8% 5-star rating on trusted platforms like TripAdvisor and Trust Pilot.

Honored as China's Leading Tour Operator by the World Travel Awards, we are experts in customizing and best-rated in delivering personalized China exploration, ensured by our company-managed local services across China.

With expanding horizons as Asia Highlights and Global Highlights, we are dedicated to providing personalized and stress-free travel services globally, creating travel highlights that paint beautiful memories.

Proven Excellence By The Numbers

Our commitment to outstanding service is reflected in impressive statistics.

  • 10,000+excellent reviews
  • 98.8%customer satisfaction
  • 10,000+customers annually
  • 25+years' experience

Experts in Customizing Your Trip

stay connected with our customers
Staying connected Get real-time answers via WhatsApp — no need to scroll through the Internet for hours in vain.
We personalize your journey, focusing on your passions, needs, and schedule — leave the                        logistics to us.u
Shaping experiences We personalize your journey, focusing on your passions, needs, and schedule — leave the logistics to us.
We take the hard work out of managing all your journey details for a smooth travel experience.                        Less research, more enjoyment!
Seamless coordination We take the hard work out of managing all your journey details for a smooth travel experience. Less research, more enjoyment!
We're always at hand to provide swift solutions to unexpected situations,                        tackling problems before they become stress points.
Solving challenges We're always at hand to provide swift solutions to unexpected situations, tackling problems before they become stress points.

Meet Our Team

Travel advisor Monica Mo Monica Travel Advisor
Travel advisor Albee Ning Albee Travel Advisor
Travel advisor Roger Li Roger Travel Advisor
Travel advisor Alisa Liu Alisa Travel Advisor

Guaranteed Satisfaction on the Ground

In contrast to companies that only focus on tour planning, we not only tailor your itinerary, but also ensure those itineraries become beautiful memories by our company-managed local services across China/Asia/the world.

The Elite 20% of Guides
The Top 20% Nationwide Guides
  • Only 20% of local guides can pass our selection for excellent ability.
  • 80%+ of our 5-star rating reviews are about our guide service.
  • Well-trained: Our guides receive systematic training at least twice a year.
  • Satisfaction-driven: Your satisfaction is the core of our guide's performance evaluations.
Beyond Guiding
Beyond Guiding
  • Cultural storytellers: Our guides are experts in bringing history and local culture to life.
  • Barrier-free: They break language barriers for a seamless travel experience.
  • 24/7 emergency support: They're always on call to assist for your peace of mind.
Driven by Your Comfort
Driven by Your Comfort
  • We say "No" to 30-seat touristy coaches. Expect nothing less than clean, well-equipped small cars or vans, featuring safe comfortable seating, and air-conditioning.
  • Enjoy 20% more space on your group's transportation, and ample space for you and your luggage.
  • Reliable, helpful, non-smoking drivers are always ready to assist with your luggage.

What You Will Experience

Longji Home Visit
Authentic
  • Not touristy.
  • See authentic local culture and lifestyles.
Make Terra Cotta Warriors
Immersive
  • Don't be a bystander taking photos.
  • Understand the culture by practicing it.
Private Guide Service
Insightful
  • Look beyond media portrayals and age-old buildings.
  • Uncover real stories behind historical sights and understand New China.

Best Rated Reviews

Discover real reviews of Highlights Travel Family's best-rated service across trusted platforms.

Trip Advisor certificate of 2024 Tour Review

Our Awards

World Travel Award 2024 World Travel Award 2024
TA certificate of excellence 2024 2024 Traveler's Choice
TA certificate of excellence 2023 2023 Traveler's Choice
TA certificate of excellence 2022 2022 Traveler's Choice
TA certificate of excellence 2021 2021 Traveler's Choice
TA certificate of excellence 2015-2019 2015-2019 Certificate of Excellence
Top 10 Inbound Travel Agency of 2019 Top 10 Inbound Travel Agency of 2019
Start planning your tailor-made tour with 1-1 help from our travel advisors. Create Your Trip

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Why China Highlights

Customize Your Tour

Customize Your Tour

  • Travel Advisors Rooted in China
  • Instant Response, No More Waits!
  • Direct Connections, Supreme Values
Maximize Your Flexibility

Maximize Your Flexibility

  • Your own personal guide and ride.
  • Explore at your own pace.
  • Unparalleled flexibility, impossible on a group tour.
Ensure Your Satisfaction

Ensure Your Satisfaction

  • The Top 20% nationwide guides at your service.
  • 20% more space on your group's transportation.
  • 24/7 emergency support.
Live Your China Story

Live Your China Story

  • Authentic local culture and lifestyles.
  • Understand the culture by living it.
  • Uncover fascinating histories and witness New China.
China Highlights logo
Trip Advisor rating Rated 5 out of 5 | 98.8% Excellence
China Highlights International
Travel Service Co., LTD
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Address: Building 6, Chuangyi Business Park, 70 Qilidian Road, Guilin, Guangxi, 541004, China